Porsche’s $375,000 911s
Porsche’s $375,000 911s Can Inspire Its Next Reinvention
The German sportscar manufacturer can close a giant gap with Ferrari by selling fewer cars at higher prices, while offering lots of expensive extras. Porsche AG has become a deeply unloved stock, yet bankers still crave its expensive, highly customizable 911 sportscars — and therein lies a narrow …
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